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Global Luxury

Marketing Portfolio

Activate one of the World's Most Iconic Luxury Real Estate Networks

Ever since the first estate homes were captured on film in 1933, the Coldwell Banker Global Luxury® program has been connecting the world’s finest properties with people, passion and purpose. Leveraging talent, history, and a multi-channel marketing approach, the program seeks to inspire and move discerning audiences closer to the dream of living well.

Who We Are

Certified Luxury Property Specialists are an elite group within the Coldwell Banker® network representing the top 10% of all independent sales associates affiliated with the brand. Luxury Property Specialists are among the most highly trained, creative and connected real estate professionals in the world. Luxury Property Specialists have a 70% higher average sales price compared to non-Luxury Property Specialists.1

1. Based on 2024 U.S. closed transactions reported by Coldwell Banker. Results not guaranteed. Luxury Property Specialists must be commissioned real estate agents with a minimum of three luxury home sales and have completed a training course co-produced with Coldwell Banker and the Institute for Luxury Home Marketing

Our talent and reach extend from the streets of Manhattan to the snowcapped peaks of Aspen and the fabled shores of the French Riviera.

Global Footprint

96,000+

45

Coldwell Banker® affiliated sales agents*

Countries & Territories*

*As of 12/31/2024.

Slide 2
Track Record

Some of the world’s most prestigious properties have been marketed and sold under the Coldwell Banker Global Luxury® program.

Listed at

$210 million
100 Bay Road
Naples, FL

Slide 3
Track Record

Some of the world’s most prestigious properties have been marketed and sold under the Coldwell Banker Global Luxury® program.

Listed at

$100 million
750 conn valley road
St. Helena, California

Slide 1
Track Record

Some of the world’s most prestigious properties have been marketed and sold under the Coldwell Banker Global Luxury® program.

Listed at

$100 million
47320 Highway 1
big sur

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$ 0 M
Average Sales Price in $1M+ Category1

41,369 Luxury Sides in

$ 0 M+
Category1
$ 0 M
in Daily Luxury Sales1

258 Luxury Sides in

$ 0 M+
Category2

1. Data based on closed and recorded buyer and/or seller transaction sides of homes sold for $1 million or more as reported by affiliates of the U.S. Coldwell Banker franchise system for the calendar year of 2024. USD$. 2.Data based on closed and recorded buyer and/or seller transaction sides of homes sold for $10 million or more as reported by affiliates of the U.S. Coldwell Banker franchise system for the calendar year of 2024. USD$.

Tap Into the Heart of
Luxury Culture

LEVERAGE OUR GLOBAL INFLUENCE

Our cross-platform marketing suite of products allows Luxury Property Specialists to craft bespoke campaigns that create high impact and resonate with specific audiences.

“More than ever, discerning buyers are undertaking their property searches with greater purpose and selectivity, heightening the need for personalized marketing solutions that ignite the creative spark within – the one that forever calls them to lead a life well lived.”

Michael Altneu
Vice President, Global Luxury

Discover Luxury

The property information herein is derived from various sources that may include, but not be limited to, county records and the Multiple Listing Service, and it may include approximations. Although the information is believed to be accurate, it is not warranted and you should not rely upon it without personal verification. Affiliated real estate agents are independent contractor sales associates, not employees. ©2025 Coldwell Banker. All Rights Reserved. Coldwell Banker and the Coldwell Banker logo are trademarks of Coldwell Banker Real Estate LLC. The Coldwell Banker® System is comprised of company owned offices which are owned by a subsidiary of Anywhere Advisors LLC and franchised offices which are independently owned and operated. The Coldwell Banker System fully supports the principles of the Fair Housing Act and the Equal Opportunity Act.

Increase Property Visibility With Our Digital Portfolio

Online listing distribution affiliations, together with digital media partnerships and Coldwell Banker® branded sites, showcase Coldwell Banker Global Luxury properties to an audience of high-income earners who are engaged with business, investment, wealth planning, luxury real estate and lifestyle content.

Elite International Syndication*

Listhub GLOBAL

PORTALS
0 +
COUNTRIES
0 +
POTENTIAL BUYERS
0 M

*Number provided is an approximation due to frequent changes to the syndication.

Branded Digital

The Coldwell Banker Global Luxury® program offers the ultimate in curation through our branded websites and editorial channels. This dynamic digital ecosystem blends inspirational storytelling with a seamless luxury home search experience across mobile, tablet and desktop.

ColdwellBankerLuxury.com

Client and localization tools

Premium editorial content

Listing syndication

Fast and immersive operating system

Currency conversion

The property information herein is derived from various sources that may include, but not be limited to, county records and the Multiple Listing Service, and it may include approximations. Although the information is believed to be accurate, it is not warranted and you should not rely upon it without personal verification. Affiliated real estate agents are independent contractor sales associates, not employees. ©2025 Coldwell Banker. All Rights Reserved. Coldwell Banker and the Coldwell Banker logo are trademarks of Coldwell Banker Real Estate LLC. The Coldwell Banker® System is comprised of company owned offices which are owned by a subsidiary of Anywhere Advisors LLC and franchised offices which are independently owned and operated. The Coldwell Banker System fully supports the principles of the Fair Housing Act and the Equal Opportunity Act.

Extend Property Reach to Our Social World

Our award-winning social team generates everything from buzz-worthy content to targeted campaigns designed to capture certain audiences across all Coldwell Banker® social networks, including Facebook, Instagram, YouTube and LinkedIn.

SOCIAL SNAPSHOT

1. 2024 Sprout Social, Listing Concierge and Media Agency Reporting. 2. 2024 Sprout Social and Media Agency Reporting. 3. 2024
Sprout Social and Listing Concierge Reporting. 4. Sprout Social Reporting 01/01/2024-12/31/2024.

The property information herein is derived from various sources that may include, but not be limited to, county records and the Multiple Listing Service, and it may include approximations. Although the information is believed to be accurate, it is not warranted and you should not rely upon it without personal verification. Affiliated real estate agents are independent contractor sales associates, not employees. ©2025 Coldwell Banker. All Rights Reserved. Coldwell Banker and the Coldwell Banker logo are trademarks of Coldwell Banker Real Estate LLC. The Coldwell Banker® System is comprised of company owned offices which are owned by a subsidiary of Anywhere Advisors LLC and franchised offices which are independently owned and operated. The Coldwell Banker System fully supports the principles of the Fair Housing Act and the Equal Opportunity Act.

Unlock the Enduring
Power of Print

“Legacy media, such as print,
remains a powerful driver for
affluent consumers.”

Michael Altneu
Vice President, Global Luxury

From The New York Times to Condé Nast Traveler, the Coldwell Banker Global Luxury® program encompasses a distinguished portfolio of media affiliations to ensure your property’s exposure to affluent readers the world over.

FINANCIAL & NEWS
Crains New York Business Chicago Tribune
Financial Times
Mansion Global
The New York Times
The Wall Street Journal

LUXURY LIFESTYLE
Billionaire
Country Life
Dreamer
Dupont Registry
Dwell
Elite Traveler
JamesEdition
Nob Hill Gazette
Ocean Home
Private Air Luxury Home
Robb Report

BOATING
Boat International
Cruising World
Sailing World
Yachts & Yachting

CONDE NAST LUXURY GROUP
Architectural Digest
Bon Appétit
Condé Nast Traveler
Golf Digest
GQ
The New Yorker
Vanity Fair
Vogue
Wired

EQUESTRIAN
Equestrian Living
Horse & Rider
The Plaid Horse
Practical Horseman

CITY LIFESTYLE & SPECIFIC INTEREST
Modern Luxury
The Real Deal
Unique Homes

FARM & RANCH
Land.com
The Land Report

INTERNATIONAL
Asia Tatler
Condé Nast UK Real Estate
Juwai
Propgoluxury
Propriétés Le Figaro
Simply Abu Dhabi

The property information herein is derived from various sources that may include, but not be limited to, county records and the Multiple Listing Service, and it may include approximations. Although the information is believed to be accurate, it is not warranted and you should not rely upon it without personal verification. Affiliated real estate agents are independent contractor sales associates, not employees. ©2025 Coldwell Banker. All Rights Reserved. Coldwell Banker and the Coldwell Banker logo are trademarks of Coldwell Banker Real Estate LLC. The Coldwell Banker® System is comprised of company owned offices which are owned by a subsidiary of Anywhere Advisors LLC and franchised offices which are independently owned and operated. The Coldwell Banker System fully supports the principles of the Fair Housing Act and the Equal Opportunity Act.

Make Headlines With Our
Publicity Team

The Coldwell Banker® brand is a newsmaker in the real estate industry. Our leadership team and network of agents are consistently called upon by the likes of The Wall Street Journal, The New York Times, Yahoo Finance, Robb Report, Fast Company, Forbes and CBS News as the authoritative voice in real estate.

131+

daily media mentions on average*

$108M

earned ad value in 2024*

4.2B

annual consumer reach*

*Cision, a media monitoring company, 2024.

The property information herein is derived from various sources that may include, but not be limited to, county records and the Multiple Listing Service, and it may include approximations. Although the information is believed to be accurate, it is not warranted and you should not rely upon it without personal verification. Affiliated real estate agents are independent contractor sales associates, not employees. ©2025 Coldwell Banker. All Rights Reserved. Coldwell Banker and the Coldwell Banker logo are trademarks of Coldwell Banker Real Estate LLC. The Coldwell Banker® System is comprised of company owned offices which are owned by a subsidiary of Anywhere Advisors LLC and franchised offices which are independently owned and operated. The Coldwell Banker System fully supports the principles of the Fair Housing Act and the Equal Opportunity Act.

Optimize Marketing Efficiency with Wealth and Real Estate Insights

The Coldwell Banker Global Luxury® program enriches our best-in-class marketing suite with data intelligence aimed at reaching affluent audiences.

One-on-One Marketing

Our partnership with WealthEngine®, an Altrata Company, enables Luxury Property Specialists to craft deeply targeted, wealth-aware campaigns and curate a personalized pipeline of highly qualified prospects that have the interest and financial means to purchase your home.

WEALTH AND LIFESTYLE ATTRIBUTES
0
DATA SOURCES
0 +
comprehensive wealth database of individuals
0 M+

The Mid-Year Report 2025 picks up where The Trend Report left off, adding fresh insights and a real-time check on how the year’s predictions are playing out. Backed by new market data from the Institute for Luxury Home Marketing and an exclusive survey of Global Luxury Property Specialists worldwide, the Mid-Year Report sheds new light on January’s forecasts and highlights key trends to watch — both in the coming months and beyond.

Trendsetting Branded Reports

The Coldwell Banker Global Luxury® program stays ahead of the curve with proprietary intelligence from the award-winning Trend Report and Mid-Year Report. These powerful resources combine insights from exclusive survey data, the Institute for Luxury Home Marketing®, Wealth-X, and other experts. Use these reports to position yourself as a trusted luxury real estate expert and enhance your property marketing with data-driven strategies that reflect the latest trends shaping the global luxury market.

The property information herein is derived from various sources that may include, but not be limited to, county records and the Multiple Listing Service, and it may include approximations. Although the information is believed to be accurate, it is not warranted and you should not rely upon it without personal verification. Affiliated real estate agents are independent contractor sales associates, not employees. ©2025 Coldwell Banker. All Rights Reserved. Coldwell Banker and the Coldwell Banker logo are trademarks of Coldwell Banker Real Estate LLC. The Coldwell Banker® System is comprised of company owned offices which are owned by a subsidiary of Anywhere Advisors LLC and franchised offices which are independently owned and operated. The Coldwell Banker System fully supports the principles of the Fair Housing Act and the Equal Opportunity Act.